Was chuffed to find out I'd actually sold some of my sewn goodies at the Leap Craft shed. Thank you Lord! Only $158 worth in two months and that diminished by $40 fees/month to have someone man the shed, but hey...there's something lovely about making tiny amounts of cash doing the things you love. Sure I could be raking in the big bucks as an accountant as my mother had planned for me, but this is so much more satisfying!
Motivated to do some strategic planning...
What's not working... making children's patterns...There's already a glut in the market and it's not my strong point as I don't have access to kids 24/7, so that slows me down. I've been working on a Archie playsuit for 12 months and it's still not done as every time I try it on a baby it needs adjustments!
Can upsize my apron dress, as I saw it on an adult the other day and it's still cute! Maybe offer it as a mother/daughter file like the fun Simplicity patterns I saw.
Actually Simplicity patterns are the only ones of the big 4 with their finger on the pulse. Connections to bloggers, a "crafty" outfit with different fabrics sewn together like a patchwork quilt, an entire section devoted to knits.
I think Knits are the next boom area for homesewers... there's a reason why Knitwit was so popular in the 80s. Another hole in the market is nice knit prints. Lincraft had none. Spotlight does them on occasion, but there's never the range that woven fabrics come in. Also I believe viscose elastane is the softest, most comfortable fabric in the world! A range of viscose elastane prints would be amazing!
Hole in the market #2 is menswear. Even boyswear is slim pickings. I particularly love the Simplicity patterns that have mens and boys sizes in together on the same pattern. Must find out how they do that!
Finally, is my vintage pattern company idea going to float? Sales to date...zero. But lots of views! I think a proper vintage pattern store has to have about 500 items... I have 17. But like the guy in the comic book shop, it is my dream to be surrounded by things I love. So I'm going to keep going on that one, until I use up my $10 from Craftumi at least. After that may have to transfer back to Etsy if it's not a goer!
Must think of ways to publicize the pattern store!
And post tutorials for market items on the website!
Thanks Lord for the good ideas, please grant me marketing nouse! I know Phil is successful in his business dealings because he does his research. Please help me to be bidness savvy too. Thank you and amen